Great learning events - like many sales kickoff meetings firms are staging in Q1 - can realign and re-energize the sales organization. But often retained learning from these events diminishes abruptly when participants leave. In this webcast, we discuss how to reinforce and retain the important concepts you deliver at...Read more

Measuring the Impact of Salesperson Input on Sales Compensation Program Effectiveness
10 February 2022
Sales organizations’ largest single expense (by far) is salesperson compensation. For other firm functions, payroll expense is predictable (if not boring), and not often considered in a strategic context. Sales compensation plans, on the other hand, are rarely the same from firm to firm. They change frequently with management priorities,...Read more

The Agile Seller: How Agility Now Defines the Most Successful Sales Forces 
8 February 2022
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Virtually all organizations see significant changes in the markets and buyers they serve. These changes were increasing in both magnitude and speed before the pandemic, and its impact compounded the disruption already experienced by many. In response, firms are apt to change strategy, value positioning, product offerings, or go-to-market approaches...Read more
This research gathers feedback from current clients of incentive compensation management (ICM) systems and sales performance management (SPM) systems. The survey identifies key issues related to these solutions’ offerings, capabilities, and effectiveness, based on feedback from practitioner users of these systems. We’ve made this research “evergreen,” and expect to issue...Read more

Allocating Salesperson Resources – Deciding How, When, and Where 
13 January 2022
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When management assigns salespeople to specific opportunities, accounts, segments, or geographies, they make resource allocation decisions that influence overall sales organization capacity, workload, and productivity. Over time, many small decisions can have outsized impacts. That's why the most effective sales organizations regularly review these resource allocation decisions to ensure they...Read more
Recent Sales Management Association research shows many firms with sales performance management (SPM) platforms derive value only from a portion of their SPM application's overall capabilities. These often underutilized capabilities extend SPM's business impact beyond the core function of administering incentive compensation programs. For many firms, these underutilized SPM functions...Read more
Most sales leaders consider coaching salespeople important however, few organizations do it consistently. But Why? Too often, sales forces haven't committed to elevating coaching as a management priority. The sales organizations most successful in creating a coaching culture within their companies often have more effective coaching. This is because they...Read more

Training Salespeople to Thrive in Virtual Environments 
16 November 2021
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COVID-19 forced an abrupt shift to virtual selling. As the pandemic recedes (however unevenly), management might look forward to putting aside many virtual tools. But this would be a mistake for most organizations. In fact, it’s much more likely that virtual communication will become a permanent capability for the sales...Read more