Productive sales organizations routinely change their sales processes. By first evaluating current processes, then implementing changes and measuring their impact, firms can profoundly impact sales results. In this Sales Management Association webcast, we present a framework for evaluating, optimizing, and measuring sales process effectiveness. Presenters also address participants’ sales process...Read more
The Sales Management Association encourages the formation of local chapters. Our chapter meetings provide sales management and sales operations professionals with opportunities to network with peers and thought leaders, exchange best practices, and discuss issues important to sales leadership.
Sales coaching programs have the greatest impact when they promote specific selling behaviors. In this Sales Management Association Case Study, we review a coaching initiative implemented at NCMIC Group, Inc., a leading US provider of insurance, equipment leasing, merchant services, and financing for dentists, medical doctors, veterinarians, attorneys, businesses and...Read more
Sales strategy aligns the sales organization with the firm’s business strategy, and provides an action plan for sales performance. One of several archived sessions from SMA's Advanced Sales Management workshop (held in June 2010 at DePaul University's Center for Sales Leadership), this session covers: A framework for understanding and explaining...Read more

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