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This webcast features our first look at findings from research on sales operations competencies. The research identifies professional competencies important to sales operations, sales enablement, and other sales force effectiveness functions. It prioritizes competencies considered most critical by management, and suggests which competencies will be of growing future importance. Organizational...Read more
Decades ago, CRM's launch heralded a new era of technology enabled sales management. Its promised capabilities, at the time often oversold and under-realized, are now assumed in most organizations. Today's sales technology presents similarly transformative possibilities. However, with ever-changing trends in sales automation, sales performance, and now artificial intelligence, it's...Read more
Everyone knows that dynasties develop winning cultures, but do we really understand what that means? All organizations want to win, but true dynasties create cultural imperatives around the behaviors that produce winning results. This session explores the cultural differences that allow some sales organizations to consistently outperform their competitors. Resources...Read more
Whether it’s your online shopping cart or your refrigerator, everything you interact with these days is capturing as much data as it can. Sales operations should be no different; after all, there’s plenty of internal and external data out there to gather, and practically no end to its usefulness. But...Read more

Colors, Typography

16 June 2018

Color Palette The correct use of color is critical in building a consistent image for The Sales Management Association brand. Whenever dealing directly with The Sales Management Association brand, red #f64747 // C0 M87 Y72 K0 should be the dominant hue, with the secondary color palette to function as accents....Read more

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